Jeff Zwiefel: Shaping the Future of Fitness, Longevity, and Leadership

In this episode of the ALWELLCO podcast, Jeff Zwiefel—fitness industry leader and former COO of Life Time—shares his journey from collegiate athlete to one of the key figures behind Life Time’s massive success. Jeff dives into the biggest shifts in the fitness industry, the rise of longevity-focused wellness, and his latest venture, MIORA Longevity & Performance.

We discuss:

> The evolution of fitness from NordicTrack to boutique studios

> Why strength training, recovery, and longevity are the future

>How Life Time scaled into a $2.4B health and wellness powerhouse

> The future of personal training and AI-driven fitness

> Jeff’s mission to redefine proactive healthcare with MIORA